Quality during Design

🚀 Build Better Products with Strategic Design

Join Product Managers and Engineering Leaders who are elevating product quality through smarter design decisions. Whether you’re just starting out or leading complex initiatives, there’s a tier tailored to your journey.

Why Subscribe? Because design decisions shape everything. You gain access to curated insights, practical tools, and strategic mentorship that help you lead with confidence and clarity.

To learn more about me, visit my website deeneyenterprises.com or read my free posts and digests here, on Substack.

🎯 Need Hands-On Support for Your Team?

If you’re facing specific design challenges that need immediate attention, here are three ways we can work together directly:

WORKSHOP: Pierce the Design Fog Team Intensive

Perfect for: Teams struggling with the “fuzzy front end” of product development - unclear requirements, misaligned priorities, or costly late-stage design changes.

What You Get:

• 2-day facilitated workshop (virtual or in-person)

• Learn and apply the ADEPT Team Framework and Concept Space Model to YOUR actual product/project

• Work through real design challenges with your cross-functional team

• Leave with actionable design inputs and aligned priorities

• All workshop materials, templates, and implementation guides

• 60 days of post-workshop email support for questions as you implement

Next Step: Schedule a 20-minute discovery call to discuss your team’s needs

90-MIN POWER CONSULTATION

Perfect for: Engineering leaders or quality professionals with a specific challenge - facilitating a tough FMEA, aligning a cross-functional team, choosing the right quality tools, or navigating a critical design review.

What You Get:

• 90-minute deep-dive session via Zoom

• Bring your specific design challenge, team dynamic issue, or process problem

• Get tailored recommendations based on 25+ years of experience

• Walk away with a concrete action plan

• Follow-up summary email with key takeaways and resources

• 1 week of email follow-up for clarifying questions

Next Step: Book your session or call me.

QUALITY DURING DESIGN PARTNERSHIP

Perfect for: Organizations ready to embed quality thinking across their product development process - whether you’re scaling up, improving design maturity, or reducing costly rework.

What You Get:

• Monthly or quarterly facilitation sessions (on-site or virtual)

• Facilitate critical design reviews using proven frameworks

• Train internal facilitators on your processes

• Ad-hoc coaching for your team leads and quality professionals

• Custom playbook development for your organization

• Priority access via Slack/email for urgent questions

• Flexible scope tailored to your needs

Next Step: Schedule a 20-minute discovery call to explore fit, or reach out via email or call me!

What Others Say:

You covered a lot of material in a very clear practical manner. The example was very helpful showing how the Quality tools can be used in a real-life example.”

Cary Enslow, Reliability Engineering Expert at HP, Inc. re: “Quality Tools Training” custom training program

Dianna is a skilled quality professional who has exhibited highly valued leadership characteristics based on essential planning and critical thinking. The ability to understand a given situation from a high level and to then set in motion the needed actions to achieve success is an important trait that Dianna has demonstrated specifically in regard to the safety, efficacy, and compliance of medical devices. This approach would be highly valued for an organization since it exemplifies a reasoned and constructive thought process to obtain desired goals.

Frederick A. Yeagle, Principal Engineer Quality and Reliability, medical device industry

About Dianna Deeney

I’m a quality advocate for product development with 25+ years of experience in manufacturing - from the production floor to new product development and quality management.

I hold a BS in Mechanical Engineering and am an ASQ-certified senior-level quality professional (CQE, CRE, CQA, CMQ/OE) and IEEE Senior Member.

I’m the author of “Pierce the Design Fog” and host of the Quality during Design Podcast (150+ episodes).

My mission: Help product teams integrate quality and reliability thinking EARLY - when it’s cheap and easy - instead of late when it’s expensive and painful.

I’ve helped teams reduce design iterations, catch problems before they become costly, and create products that customers actually love.

Learn more: DeeneyEnterprises.com

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